Wouldn't it be great if everyone you hired could just sit down in front of a computer and start working immediately, with no training at all? Sure, if you hire someone with experience, they can do that to a certain extent. But even people who've done the same job somewhere else before need to learn how your business runs. Maybe you use different tools, or you have different procedures. In order to fit in and be productive, a new employee will have to learn those things.
You may hire employees with little to no experience, but who exhibit good skills that can benefit your company. They'll need to be trained from the ground up. And longtime employees will also have a need for training eventually. It would be great if you could just send everyone to a business networking site and let them educate themselves, but that won't be enough. Your industry may change, new tools may become available, or you may just decide to change the way you do things in order to be more efficient or cost-effective. How do you carve training time out of the workday and not lose productivity?
Group Training
If your business is the kind that won't suffer from having all your employees away from their workstations for a set period of time, schedule training during the day when business is slowest, and get it all done at once. Everyone receives the same training, everyone benefits from the questions and answers exchanged during the session, and everyone goes back to work more knowledgeable and ready to implement what they've learned together.
Individual Training
Maybe your business can't tolerate any downtime at all. At least one person must be available to answer phones, or to respond to customers. Try dividing the employees into smaller groups, and hold more than one training session. Depending on the size of your business, you may have to opt for individual training. It may take more time out of your own schedule to do it this way, but you'll know your employees are getting the training they need, and the business isn't suffering for it.
Off-Duty Training
This may seem like the least attractive option at first. Who wants to attend training during their off time? The key is to turn it into a team-building opportunity. You can hold training during the lunch hour, after work, or even on a weekend—just make sure you provide a meal and refreshments, and include some fun team-oriented exercises to keep it interesting. You may have to pay your employees overtime to conduct training this way, but the tradeoffs are there's no downtime time for your business, and your employees have a chance to build better relationships with each other and with you outside of work, leading to better working relationships.
No matter how you decide to go about it, providing training for your employees rather than seeking outside talent when you need it is making a smart investment in your business. It will also boost morale and foster loyalty in employees who appreciate being valued rather than being pushed aside in favor of others who have different skills. And that's the most important investment you can make in your business.
This post was contributed by Shawn Hessinger, community manager of BizSugar, an online community of small business owners.