Yuccie stands for "Young Urban Creatives" and yes, it's pronounced yucky. According to a recent Mashable article Yuccies are:
In a nutshell, a slice of Generation Y, borne of suburban comfort, indoctrinated with the transcendent power of education, and infected by the conviction that not only do we deserve to pursue our dreams; we should profit from them.
The article goes on to say that while wealth and money are not the ultimate Yuccie objectives, they do want to get paid. Key quote on this:
Yuccies, by my definition, are determined to define themselves not by wealth (or the rejection of it), but by the relationship between wealth and their own creativity. In other words, they want to get paid for their own ideas, rather than executing on someone else’s.
My favorite quote sums up who Yuccies are:
Yuccies are the cultural offspring of yuppies and hipsters.We’re intent on being successful like yuppies and creative like hipsters.
The article, which seems to be the first time this term has shown up the media, started a bit of a crescendo of responses. My favorites are:
A Business Insider story which described Yuccie job goals as:
Yuccies seek jobs where they can both earn a decent living and be fulfilled by their tasks. Read: creative jobs that stimulate their minds and their senses and their passion — but also pay the bills with a little left over for a weekend getaway that will surely be Instagrammed.
A Huffington Post article comparing "Slashies" with Yuccies:
Maybe you've heard the term "slashie" a creative person whose day job isn't her real job. Like a writer/barista, or a painter/social media manager. A "slashie" actually has three jobs: pay the bills, keep the juices flowing with play and pursue a professional experiment that furthers a creative path regardless of financial gain -- how she hopes to someday earn a living.
If I understand this article correctly, Slashies become Yuccies when they're able to leave or at least cut back on their day job so they can focus more on their creative pursuits.
A follow-up article on Mashable which explains:
... how to succeed as a yuccie without really trying.
All Slashies should read this.
While I agree Yuccies exist, our work indicates this group is hardly limited to the Millennial generation. Pretty much everyone wants a job "where they can both earn a decent living and be fulfilled by their tasks."
This desire is one of the main drivers of the growth of independent workers.