The use of mobile devices and mobile data continues to grow at a very rapid clip. BI Intelligence explains why this happening in great detail in their 138 slide presentation The Future of Mobile: 2014.
You have to be a paid subscriber to download the presentation, but at a cost of only $495 per year the service is steal.
Since I've given them a sales plug, hopefully they won't sue me for copyright infringement for showing the following charts from their deck. They nicely summarize what's driving the rapid growth in mobile computing.
The first chart (click on the chart to enlarge) shows that talking to people is no longer the main use of mobile phones. Instead, about 72% of the time we are using our smartphones as mobile computing devices.
The second chart shows that smartphones have become a key way consumers consumer media. It also shows that media consumption is falling for pretty much all other types of media delivery systems.
Because our phones have become full fledged computing devices and we are increasingly using them to consume media, mobile's share of overall Internet traffic is rapidly increasing.
One related trend we've noticed is the growing number of people carrying two cellphones. They have a small cellphone they use for talking and a bigger smartphone that they use as their mobile computing device.
This allows them to talk on the phone while computing. It also allows them to keep the cellphone they use for talking in their front pockets, making it easy to reach.
We expect dual mobile phone usage to continue to grow.