The New York Times has an article on Microsoft's Popfly product, which is designed to be a consumer friendly online mashup creator. Key quote:
"... (Microsoft) introduced an intriguing software Web service called Popfly that is intended to make it possible for nonprogrammers to plug together Web components and data sources quickly to create useful new Web services. For example, news feeds could be added to digital images, or data lists to maps."
The article is quite similar to another NY Times article on this topic published last fall - and I posted on it last fall. I guess they like Popfly and the concept of nonprogrammers being able to create web applications. I like it too.
Mashup technology and related programming tools has made it much easier and cheaper to create web based applications. Mashup tools like Popfly are coming to mainstream web users both inside and outside of business. Just as end user blog tools like Typepad made it easy and inexpensive for anyone to do online publishing, these new mashup tools will do the same for a variety of analytical applications.
And just like blogging tools like Typepad have led to a wide range of new small media companies, end-user mashup tools will create a wide range of new small business opportunities based on the development of new online business applications.
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