Crowd Companies has released their 2nd annual report on the collaborative economy - The New Rules of the Collaborative Economy.
It's full of interesting information and data on why consumers are participating in the collaborative economy. Key quote from the report:
More than 110 million North Americans are now part of the collaborative economy.Participation has grown by 25 percent in the past year: for every four people who were sharing a year ago, the collaborative economy has attracted one new recruit.
Crowd Companies has a very broad definition of the collaborative economy, which is why it's so big. Their definition is:
The Collaborative Economy is an economic model where people are creating and sharing goods, services, space and money with each other in what is also known as the Sharing Economy. Some people are also building their own products, known as the Maker Movement. Combined, this movement means the crowd is getting what they need from each other.
Despite its breadth, we think this is a solid definition and we've adopted it for our use.
The report chart below shows the main reasons consumers participate in the Collaborative Economy, which Crowd Companies also calls the Sharing Economy.
See the report for much more on this topic.
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