Axios' Tech giants have all become creator companies covers the various ways digital creators can earn money on a variety of tech platforms,
Their excellent summary chart is below (click to enlarge).
The article also makes a good point about the diversity of digital creators. Key quote:
Substack creators are writers, while Twitch creators make videos. LinkedIn shares subscription revenue with online course instructors, while YouTube shares ad revenue with everyone from beauty professionals to workout instructors.
It seems almost every day, there's a new announcement around making money as a digital creator.
For example, as we were writing this article, we heard that YouTube is launching a $100 million fund to attract TikTok creators to its Shorts product.
Since a key issue facing the creator economy is the vast majority of digital creators make very little money, the growing number of monetization options is good news.